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It’s time for developers and enterprises to build with Gemini Pro


Google AI Studio is a free, web-based developer tool that enables you to quickly develop prompts and then get an API key to use in your app development. You can sign into Google AI Studio with your Google account and take advantage of the free quota, which allows 60 requests per minute — 20x more than other free offerings. When you’re ready, you can simply click on “Get code” to transfer your work to your IDE of choice, or use one of the quickstart templates available in Android Studio, Colab or Project IDX. To help us improve product quality, when you use the free quota, your API and Google AI Studio input and output may be accessible to trained reviewers. This data is de-identified from your Google account and API key.

Build with Vertex AI on Google Cloud

When it’s time for a fully-managed AI platform, you can easily transition from Google AI Studio to Vertex AI, which allows for customization of Gemini with full data control and benefits from additional Google Cloud features for enterprise security, safety, privacy and data governance and compliance.

With Vertex AI, you will have access to the same Gemini models, and will be able to:

  • Tune and distill Gemini with your own company’s data, and augment it with grounding to include up-to-minute information and extensions to take real-world actions.
  • Build Gemini-powered search and conversational agents in a low code / no code environment, including support for retrieval-augmented generation (RAG), blended search, embeddings, conversation playbooks and more.
  • Deploy with confidence. We never train our models on inputs or outputs from Google Cloud customers. Your data and IP are always your data and IP.

To read more about our new Vertex AI capabilities, visit the Google Cloud blog.

Gemini Pro pricing

Right now, developers have free access to Gemini Pro and Gemini Pro Vision through Google AI Studio, with up to 60 requests per minute, making it suitable for most app development needs. Vertex AI developers can try the same models, with the same rate limits, at no cost until general availability early next year, after which there will be a charge per 1,000 characters or per image across Google AI Studio and Vertex AI.

A screenshot of input and output prices for Gemini Pro.
Big impact, small price: Because of our investments in TPUs, Gemini Pro can be served more efficiently.

Looking ahead

We’re excited that Gemini is now available to developers and enterprises. As we continue to fine-tune it, your feedback will help us improve. You can learn more and start building with Gemini on ai.google.dev, or use Vertex AI’s robust capabilities on your own data with enterprise-grade controls.

Early next year, we’ll launch Gemini Ultra, our largest and most capable model for highly complex tasks, after further fine-tuning, safety testing and gathering valuable feedback from partners. We’ll also bring Gemini to more of our developer platforms like Chrome and Firebase.

We’re excited to see what you build with Gemini.

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